Property trends for Guildford (GU)

The latest average property price in GU is £516,000, placing it among the most expensive areas nationally. However, 10-year annualised price growth has been subdued at 1.5% per year, well below the national average and ranking among the slowest-growing areas over the past decade.

Average monthly rent stands at £1,472, in the upper half of the national range. Rental growth over the past decade has been weak at 2.9% per year, significantly below the national average. The current flat yield is 5.7%, indicating reasonable income potential despite the premium price base.

Average net household income of £50,156 sits in the upper quartile nationally. The price-to-income ratio of 11.1x has deteriorated since 2016 (when it was 10.0x), signalling that property has become less affordable relative to local earnings. Rental affordability has also tightened, with the rent-to-income ratio rising from 29.9% in 2016 to 30.6% today.

The area has a notably older profile, with those aged 50–64 and 65+ each comprising around 20% of the population, above the national average. Home ownership is strong: 35.9% own outright and 33.3% own with a mortgage, together well above national norms, whilst private renting at 17.9% is correspondingly lower. The employment mix is heavily skewed towards professional and managerial roles, which together account for over 41% of the workforce compared to the national average of around 34%.