At a Glance
Average Property Price - NW7
£790,426
95
National percentile
Average Monthly Rent - NW
£2,286
95
National percentile
Average Net Household Income - NW7
£56,462
96
National percentile
Flat / Maisonette Yield - NW
3.8%
1
National percentile
10-Year Annualised Price Growth - NW7
2.1%
10
National percentile
10-Year Annualised Rent Growth - NW
2.6%
2
National percentile
Property Price & Volume Trends
Properties in NW7 are among the most expensive nationally, with an average price of £790,000. However, the area has experienced subdued growth over the past decade, with prices rising at just 2.1% annually — well below the national average. Transaction activity has cooled noticeably, with 257 sales recorded in the latest year compared to a 10-year average of 422.
Rent & Yield Trends
Average monthly rents of £2,286 place the area among the most expensive nationally for rental costs. Rental growth has been exceptionally slow at 2.6% annually, among the slowest in the country. Yields have improved modestly, currently standing at 3.8% against a 10-year average of 3.0%, reflecting a gradual shift in rental returns.
Income & Affordability Trends
Household incomes in NW7 are significantly above the national average at £56,462, placing the area among the most affluent. The price-to-income ratio of 14.6x shows a marginal improvement from 14.8x in 2016, suggesting affordability has tightened only slightly despite high absolute prices. Rental affordability has improved materially, with the rent-to-income ratio falling from 56.1% in 2016 to 47.9% today.
Resident Demographic Profile
The area has a notably family-oriented profile, with above-average proportions of under-15s (21.1%) and 35–49 year-olds (22.3%). Mortgage ownership is above average at 33.9%, while outright ownership is slightly below national norms. The professional workforce is exceptionally strong at 28.2%, and managerial roles are also well-represented at 20.7%, reflecting the affluence of the neighbourhood.
