At a Glance
Average Property Price - SO14
£234,014
22
National percentile
Average Monthly Rent - SO
£1,254
67
National percentile
Average Net Household Income - SO14
£22,752
2
National percentile
Flat / Maisonette Yield - SO
5.9%
66
National percentile
10-Year Annualised Price Growth - SO14
1.3%
4
National percentile
10-Year Annualised Rent Growth - SO
3.8%
44
National percentile
Property Price & Volume Trends
The latest average property price in SO14 is £234,000, placing it well below the national average. Over the past decade, prices have grown at just 1.3% annually—among the slowest growth rates nationally. Transaction activity has declined noticeably, with 216 sales recorded in the latest full year compared to an average of 352 over the preceding decade.
Rent & Yield Trends
Average monthly rent in the wider SO postcode stands at £1,254, placing it above the national midpoint. Over ten years, rents have grown at 3.8% annually—broadly in line with national trends. The current flat yield of 5.9% is notably elevated compared to the 10-year average of 4.8%, reflecting improving returns for investors despite the modest capital growth picture.
Income & Affordability Trends
Average household income is £22,752, placing SO14 among the lowest-income areas in the country. The price-to-income ratio of 9.8x has deteriorated significantly since 2016 (6.7x), indicating that property prices have outpaced income growth substantially and affordability has worsened. Rental affordability has also tightened, with rents now consuming 29.9% of household income, up from 28.4% in 2016.
Resident Demographic Profile
SO14 has a distinctly youthful population: those aged 16–24 comprise 26.3% of residents—more than double the national average—while the 65+ age group represents just 7.8%, well below the national norm. Housing tenure is dominated by private renting at 49%, nearly two and a half times the national proportion, with ownership rates substantially depressed. Employment is skewed toward elementary occupations (17.1%), sales roles (9.8%), and plant/machine operation (10.5%), whilst managerial positions (6.9%) and administrative roles (6.8%) are underrepresented compared to national patterns.