At a Glance
Average Property Price - HP13
£391,897
66
National percentile
Average Monthly Rent - HP
£1,492
81
National percentile
Average Net Household Income - HP13
£46,393
80
National percentile
Flat / Maisonette Yield - HP
5.4%
36
National percentile
10-Year Annualised Price Growth - HP13
3.1%
31
National percentile
10-Year Annualised Rent Growth - HP
3.7%
43
National percentile
Property Price & Volume Trends
The latest average property price in HP13 is £392,000, placing it among the most expensive neighbourhoods nationally. Ten-year annualised growth of 3.1% is below the national average, indicating a slower pace of capital appreciation than the market overall. Transaction volume has declined noticeably: 464 sales in the latest full year versus a 10-year average of 608, suggesting softer current demand relative to recent history.
Rent & Yield Trends
Average monthly rents in the HP postcode area are among the highest nationally at £1,492. Rent growth of 3.7% annually over ten years is broadly in line with the national pace. The flat yield has improved to 5.4% from a 10-year average of 4.6%, reflecting the stronger rental backdrop relative to capital values and signalling improving returns for buy-to-let investors.
Income & Affordability Trends
Household income in HP13 is well above the national average at £46,393. Purchase affordability has tightened slightly: the price-to-income ratio stands at 8.2x, up from 8.0x in 2016, indicating that property has become modestly less affordable relative to earnings. Rental affordability has also weakened: the rent-to-income ratio has risen to 31.6% from 29.3% in 2016, meaning rental costs now consume a larger share of household income.
Resident Demographic Profile
The area has a notably higher proportion of children and younger families, with those under 15 accounting for 21.4% of the population against a national average of 17.5%, and those aged 35–49 representing 22.3% compared to 18.7% nationally. Owner-occupation is strong: 34.3% own with a mortgage, well above the national 27.0%, whilst outright ownership is lower at 26%. The workforce is skewed towards professional and technical roles, with 23% professionals and 14% in technical occupations, both above national averages, reflecting an affluent, skilled demographic.
