Property trends for PO40

    PO40 covers the Isle of Wight, a maritime destination off the south coast of England. The area combines seaside appeal with a slower pace of life, attracting both retirees and families seeking coastal living.

    At a Glance

    Average Property Price - PO40

    £308,589

    44

    National percentile

    Average Monthly Rent - PO

    £1,187

    62

    National percentile

    Average Net Household Income - PO40

    £34,182

    26

    National percentile

    Flat / Maisonette Yield - PO

    6.2%

    83

    National percentile

    10-Year Annualised Price Growth - PO40

    3.9%

    62

    National percentile

    10-Year Annualised Rent Growth - PO

    4.1%

    58

    National percentile

    Property Price & Volume Trends

    The average property price in PO40 is £309,000, close to the national midpoint. Over the past decade, prices have grown by 3.9% annually—a pace slightly above the national average. Transaction activity has been relatively subdued, with 86 sales in the latest year compared to a 10-year average of 126, suggesting a softer market momentum.

    Rent & Yield Trends

    Average monthly rent stands at £1,187, placing the area above the national median. Rental growth over ten years has averaged 4.1% per annum, broadly in line with national trends. The flat yield has risen to 6.2%, up notably from a 10-year average of 5.1%, reflecting the stronger recent pull of rental income relative to property values.

    Income & Affordability Trends

    Average household income of £34,182 is well below the national average, placing the area in the lower quartile nationally. This squeeze is evident in affordability: the price-to-income ratio has widened to 9.5x, up from 7.3x in 2016, making purchase significantly less affordable than a decade ago. Rental affordability has also deteriorated, with the rent-to-income ratio rising from 28.9% to 32.1% over the same period.

    Resident Demographic Profile

    The population is markedly skewed towards older age groups, with 41.1% aged 65 and above—more than double the national average of 19.6%—while those under 15 and 16–24 are substantially underrepresented. Housing tenure reflects this retiree-heavy profile: 54.4% own outright, far above the national 33.7%, and mortgage ownership is low at 17.2%. The employment mix is distinctive, with notably higher shares in trades (16.0% vs 10.5% nationally) and caring professions (14.0% vs 9.2%), while technical roles and plant/machine work are markedly below average.

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