Property trends for RG25

    RG25 covers areas in north-east Hampshire, situated between Basingstoke and the Surrey border. It is a largely suburban and semi-rural district with a mature demographic profile and strong owner-occupier character.

    At a Glance

    Average Property Price - RG25

    £519,067

    82

    National percentile

    Average Monthly Rent - RG

    £1,414

    74

    National percentile

    Average Net Household Income - RG25

    £51,406

    91

    National percentile

    Flat / Maisonette Yield - RG

    5.7%

    54

    National percentile

    10-Year Annualised Price Growth - RG25

    1.9%

    8

    National percentile

    10-Year Annualised Rent Growth - RG

    3.6%

    30

    National percentile

    Property Price & Volume Trends

    The latest average property price in RG25 is £519,000, placing it among the most expensive areas nationally. Over the past decade, prices have grown by just 1.9% annually—significantly below the national trend, reflecting relatively muted appreciation in this established residential market. Transaction activity has softened recently, with 77 sales in the latest year compared to a 10-year average of 117, indicating a slower turnover.

    Rent & Yield Trends

    Average monthly rents in the broader RG postcode area stand at £1,414, above the national median. Rental growth has averaged 3.6% per year over a decade, broadly in line with or slightly below national trends. The flat yield has improved markedly, reaching 5.7% in the latest period from a 10-year average of 4.5%, signalling improving returns for buy-to-let investors despite softer capital appreciation.

    Income & Affordability Trends

    Household incomes in RG25 are notably strong, among the highest nationally at an average of £51,406. However, affordability for buyers has deteriorated: the price-to-income ratio has risen to 13.7x from 9.9x in 2016, reflecting price resilience outpacing income growth. Rental affordability has remained relatively stable, with rent consuming 28.9% of net household income compared to 28% seven years ago.

    Resident Demographic Profile

    The population is notably older than the national average, with those aged 50–64 and 65+ accounting for 42.8% of residents against a national combined figure of 39.4%. Young adults aged 16–24 are significantly underrepresented at 8.5% versus 11.0% nationally. The tenure profile is heavily skewed towards owner-occupation: 36.4% own outright and 30.7% own with a mortgage, well above national averages, whilst private rental is correspondingly lower at 15.6%. The workforce is dominated by higher-skilled roles, with professionals and managers together representing 41.5% of employment against a national combined average of 33.9%.

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