Property trends for RG21

    RG21 covers Basingstoke and surrounding areas in north Hampshire, positioned between London and the south coast. It is a mixed residential and commercial district with strong commuter appeal and a diverse housing stock.

    At a Glance

    Average Property Price - RG21

    £308,433

    44

    National percentile

    Average Monthly Rent - RG

    £1,414

    74

    National percentile

    Average Net Household Income - RG21

    £43,019

    70

    National percentile

    Flat / Maisonette Yield - RG

    5.7%

    54

    National percentile

    10-Year Annualised Price Growth - RG21

    3.5%

    47

    National percentile

    10-Year Annualised Rent Growth - RG

    3.6%

    30

    National percentile

    Property Price & Volume Trends

    The latest average property price in RG21 is £308,000, in line with the national average. Over the past decade, prices have grown at 3.5% annually—close to the national trend. Transaction activity has softened: 369 sales were recorded in the latest full year, down from a 10-year average of 470 per year.

    Rent & Yield Trends

    Average monthly rent in the broader RG postcode area stands at £1,414, placing it among the more expensive areas nationally. Rental growth over the past decade has been slower than the national average at 3.6% per year. The current flat yield of 5.7% is notably above its 10-year average of 4.5%, suggesting improved returns for landlords in recent years.

    Income & Affordability Trends

    Average household income of £43,019 sits well above the national average. Purchase affordability has tightened slightly: the price-to-income ratio has risen from 6.6x in 2016 to 6.9x today. Rental affordability has also drifted, with rent now consuming 28.9% of income compared to 28% seven years ago.

    Resident Demographic Profile

    The population skews notably towards working-age adults, particularly those aged 25–34 (19.3% vs 13.4% nationally) and 35–49 (22.7% vs 18.7% nationally). The over-65 group is significantly underrepresented at 13.3% against a national average of 19.6%. Housing tenure is heavily weighted to private renting at 26.5%—well above the national 21.7%—while outright ownership is correspondingly low at 21.5% versus 33.7% nationally. The workforce has a higher share of professionals (22.3%) and technical workers (14.2%), but notably fewer managers and trades workers than the national average.

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