At a Glance
Average Property Price - IP18
£577,020
88
National percentile
Average Monthly Rent - IP
£957
43
National percentile
Average Net Household Income - IP18
£38,389
51
National percentile
Flat / Maisonette Yield - IP
5.5%
45
National percentile
10-Year Annualised Price Growth - IP18
2.8%
23
National percentile
10-Year Annualised Rent Growth - IP
4.3%
76
National percentile
Property Price & Volume Trends
The average property price in IP18 stands at £577,000, placing it among the most expensive nationally. However, price growth over the past decade has been subdued at 2.8% annually—well below the national trend. Transaction activity has softened notably, with 71 sales in the latest full year against a 10-year average of 106.
Rent & Yield Trends
Average monthly rent of £957 sits slightly below the national midpoint. Rental growth has been robust at 4.3% annually, outpacing most UK areas. The flat yield has improved to 5.5% in the latest year, up from a 10-year average of 4.4%, reflecting strengthening rental returns.
Income & Affordability Trends
Average household income of £38,389 is close to the national norm. However, affordability has deteriorated significantly: the price-to-income ratio has risen from 11.2x in 2016 to 18.4x today, indicating properties have become substantially less affordable relative to local earnings. Rental affordability has also worsened, with the rent-to-income ratio climbing from 21.4% to 24.5% over the same period.
Resident Demographic Profile
IP18 skews notably towards older age groups, with over one-third aged 65 and above—nearly twice the national proportion—while under-25s are markedly underrepresented. Housing tenure is dominated by outright ownership at 52.5%, significantly above the national average, reflecting the area's mature demographic. Trades and managerial occupations are overrepresented, while professional and technical workers are less prevalent than nationally.
