At a Glance
Average Property Price - DA12
£373,813
62
National percentile
Average Monthly Rent - DA
£1,502
82
National percentile
Average Net Household Income - DA12
£41,779
65
National percentile
Flat / Maisonette Yield - DA
6.2%
82
National percentile
10-Year Annualised Price Growth - DA12
4.4%
77
National percentile
10-Year Annualised Rent Growth - DA
4.8%
88
National percentile
Property Price & Volume Trends
The latest average property price in DA12 is £374,000, positioning it slightly above the national midpoint. Over the past decade, prices have grown at 4.4% annually—a notably strong performance that ranks among the fastest-growing areas nationally. Transaction volumes have eased in the latest year, with 442 sales recorded against a 10-year average of 535, suggesting a moderation in market activity.
Rent & Yield Trends
Average monthly rents in the broader DA postcode area stand at £1,502, placing them among the most expensive nationally. Rental growth over the past decade has averaged 4.8% per year—well above the national trend. The current flat yield of 6.2% is materially stronger than the 10-year average of 5.0%, reflecting improving returns for buy-to-let investors despite rising capital values.
Income & Affordability Trends
Average net household income is £41,779, slightly above the national median. The price-to-income ratio has risen to 8.4x from 7.5x in 2016, indicating that property affordability has worsened notably over the past eight years. Rental affordability has also tightened, with rent now consuming 31% of household income compared to 30% in 2016.
Resident Demographic Profile
The area has a noticeably younger profile than the national average, with 21.5% of residents under 15 and a relatively small older population at 14.8% aged 65 and over. Employment is skewed towards elementary occupations, which account for 14.1% of the workforce—significantly above the national average of 10.2%. Professionals represent only 15.1% of the workforce, well below the national figure of 20.5%, reflecting a more blue-collar character than the nation as a whole.