At a Glance
Average Property Price - BR5
£540,504
85
National percentile
Average Monthly Rent - BR
£1,670
87
National percentile
Average Net Household Income - BR5
£51,981
92
National percentile
Flat / Maisonette Yield - BR
5.1%
26
National percentile
10-Year Annualised Price Growth - BR5
4.6%
81
National percentile
10-Year Annualised Rent Growth - BR
3.4%
21
National percentile
Property Price & Volume Trends
The current average property price of £541,000 places BR5 among the most expensive nationally. Over the past decade, prices have grown at 4.6% annually—a rate that sits above the national average, reflecting sustained demand. Transaction activity has moderated somewhat: 453 sales in the latest full year compare to a 10-year average of 564, suggesting a slight softening in market momentum.
Rent & Yield Trends
Average monthly rents of £1,670 position the area among the most expensive nationally for rental accommodation. Rent growth over the past ten years has been relatively modest at 3.4% annually, well below the national pace. The flat yield has improved to 5.1%, up from a 10-year average of 4.4%, indicating that rental returns have become more attractive in the current market.
Income & Affordability Trends
Household incomes in BR5 are substantially above the national average at £52,000, placing the area in the upper income percentile. The current price-to-income ratio of 9.5x remains unchanged since 2016, suggesting that affordability has neither improved nor deteriorated on this measure. Rental affordability has improved noticeably: the rent-to-income ratio has fallen from 33.1% in 2016 to 31.5% today, indicating that rental costs have become slightly more manageable relative to earnings.
Resident Demographic Profile
The area skews notably towards families and established professionals: those aged 35–49 comprise 20.8% of the population, above the national average of 18.7%, while the under-15 age group at 21% is also markedly higher than the national 17.5%. Housing tenure reflects a strong owner-occupier base, with 33.5% owning with a mortgage—notably above the national 27%—while private rented housing at 13.1% is substantially lower than the national average of 21.7%. The employment profile is distinguished by a high concentration of professionals at 24% and managers at 15%, both well above their national counterparts.