At a Glance
Average Property Price - S66
£220,241
18
National percentile
Average Monthly Rent - S
£713
8
National percentile
Average Net Household Income - S66
£28,169
5
National percentile
Flat / Maisonette Yield - S
4.7%
10
National percentile
10-Year Annualised Price Growth - S66
3.3%
37
National percentile
10-Year Annualised Rent Growth - S
3.6%
36
National percentile
Property Price & Volume Trends
The average property price in S66 is £220,000, placing it well below the national average—among the cheapest nationally. Over the past decade, prices have grown at 3.3% annually, a pace that sits just below the national mid-point. Transaction activity last year totalled 522 sales, notably down from the 10-year average of 661, suggesting a softer market.
Rent & Yield Trends
Average monthly rent across the broader S postcode area stands at £713, significantly below the national average. Rents have risen 3.6% annually over a decade, a slightly slower pace than the national trend. The flat yield has strengthened to 4.7% in the latest year, up from a 10-year average of 4.1%, reflecting improving returns for buy-to-let investors.
Income & Affordability Trends
Average net household income is £28,169, placing the area among the lowest-earning nationally. The price-to-income ratio of 7.4x has deteriorated since 2016 (when it stood at 6.1x), indicating that property affordability has weakened relative to local earnings. Rental affordability has improved slightly: the rent-to-income ratio has eased from 22.4% in 2016 to 20.8% today.
Resident Demographic Profile
The population skews older, with 21.4% aged 65 and above—well above the national average of 19.6%—and 21.2% in the 50–64 age group. Housing tenure reflects stronger outright ownership at 36.3% and higher mortgage ownership at 29.6%, both above national norms. The employment mix is heavily weighted towards trades (13.6%, compared to 10.5% nationally) and caring roles (11.3% versus 9.2%), while professional occupations are notably underrepresented at 14.7% against the national 20.5%.