At a Glance
Average Property Price - DE4
£333,389
52
National percentile
Average Monthly Rent - DE
£826
22
National percentile
Average Net Household Income - DE4
£34,693
30
National percentile
Flat / Maisonette Yield - DE
5.6%
48
National percentile
10-Year Annualised Price Growth - DE4
3.6%
52
National percentile
10-Year Annualised Rent Growth - DE
4.2%
63
National percentile
Property Price & Volume Trends
The latest average property price of £333,000 sits close to the national median. Over the past decade, prices have grown at 3.6% annually—a pace very much in line with the national average. Transaction volumes have eased in the latest year, with 483 sales recorded against a 10-year average of 568, reflecting a quieter market.
Rent & Yield Trends
Average monthly rents of £826 are notably below the national average. However, rental growth has been stronger than usual: at 4.2% per year over the past decade, it sits well above the national trend. The current flat yield of 5.6% has risen noticeably from its 10-year average of 4.7%, signalling improving returns for buy-to-let investors.
Income & Affordability Trends
Average household income of £35,000 falls notably short of the national average, placing the area among the lower-income regions. The price-to-income ratio has widened from 7.8x in 2016 to 9.4x today, suggesting that property has become less affordable relative to local earnings. Rental affordability, by contrast, has remained essentially flat over the same period, holding at around 22.5% of household income.
Resident Demographic Profile
DE4 has a distinctly older population profile: nearly 30% are aged 65 and over—half as much again as the national average—while those aged 16–24 represent just 7.2%, well below the national norm of 11%. The area shows very high rates of outright home ownership at 48%, reflecting its mature demographic. Employment leans towards managers (16.4%) and trades (13.1%), both above national levels, while professional occupations match the national average.