Property trends for WS15

    WS15 covers Cannock and surrounding areas in South Staffordshire, positioned in the heart of the Midlands. It is a predominantly residential district with a mix of family homes and established communities.

    At a Glance

    Average Property Price - WS15

    £278,587

    36

    National percentile

    Average Monthly Rent - WS

    £922

    38

    National percentile

    Average Net Household Income - WS15

    £37,005

    44

    National percentile

    Flat / Maisonette Yield - WS

    5.9%

    69

    National percentile

    10-Year Annualised Price Growth - WS15

    4.3%

    75

    National percentile

    10-Year Annualised Rent Growth - WS

    4.6%

    84

    National percentile

    Property Price & Volume Trends

    The average property price in WS15 is £279,000, placing it below the national average. Over the past decade, prices have grown at 4.3% annually—a notably strong rate that ranks among the faster-growing areas nationally. Transaction activity has softened slightly, with 482 sales recorded in the latest year compared to an average of 569 over the previous ten years.

    Rent & Yield Trends

    Average monthly rent stands at £922, modestly below the national median. Rental growth has been robust, averaging 4.6% per year over ten years—among the fastest-growing rental markets in the UK. The flat yield has expanded to 5.9%, up from a ten-year average of 5.3%, reflecting an improving returns environment for buy-to-let investors.

    Income & Affordability Trends

    Household income averages £37,005, slightly below the national median. The price-to-income ratio of 7.3x has risen from 6.7x in 2016, indicating that property affordability has tightened noticeably over this period. Rental affordability has also weakened: the rent-to-income ratio has climbed from 24.8% to 26.3%, signalling that rental costs now consume a larger share of household budgets.

    Resident Demographic Profile

    The population skews notably older than average, with 21.6% aged 65 and over compared to 19.6% nationally, and a smaller young adult cohort (8.9% aged 16–24 versus 11.0% nationally). Housing tenure reflects strong owner-occupation: 38% own outright and 32% own with a mortgage, both well above national norms, whilst private renting (16.6%) and social renting (12.7%) are correspondingly lower. The employment mix features above-average representation in trades (12.6%) and plant/machine roles (9.5%), with noticeably fewer professionals (14.8% versus 20.5% nationally).

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