At a Glance
Average Property Price - WS10
£202,922
13
National percentile
Average Monthly Rent - WS
£922
38
National percentile
Average Net Household Income - WS10
£31,580
12
National percentile
Flat / Maisonette Yield - WS
5.9%
69
National percentile
10-Year Annualised Price Growth - WS10
6.2%
97
National percentile
10-Year Annualised Rent Growth - WS
4.6%
84
National percentile
Property Price & Volume Trends
The latest average property price in WS10 is £203,000, placing it well below the national average—among the cheapest nationally. Despite this affordability, the district has experienced notably strong price growth over the past decade, with annualised gains of 6.2%, which ranks among the fastest in the country. Transaction activity has slowed recently, with 268 sales in the latest year compared to an average of 412 over the previous ten years, suggesting a more subdued current market.
Rent & Yield Trends
Average monthly rent in the broader WS postcode area stands at £922, which is below the national average. Rental growth over the past decade has been robust at 4.6% annually, outpacing most regions nationally. The current flat yield of 5.9% is above its ten-year average of 5.3%, indicating strengthening returns for buy-to-let investors in this market.
Income & Affordability Trends
Average net household income is £31,580, substantially below the national average. The price-to-income ratio of 6.0x represents a notable shift since 2016, when it stood at 4.6x, reflecting that property prices have risen faster than local incomes and affordability for owner-occupiers has deteriorated. Rental affordability has also tightened, with rent now consuming 26.3% of household income compared to 24.8% in 2016.
Resident Demographic Profile
The district has a notably young profile, with nearly a quarter of residents under 15—well above the national average of 17.5%. Conversely, the over-65 population is lower at 14.8% compared to the national figure of 19.6%. Housing tenure is dominated by social rented accommodation at 31.6%, nearly twice the national average, while outright ownership is lower at 26.5%. The employment mix is heavily skewed towards manual and elementary occupations: trades (12.7%), plant and machine operatives (12.9%), and elementary roles (15.8%) are all significantly above national levels, whilst professional roles (11%) and managerial positions (7.5%) are notably underrepresented.