At a Glance
Average Property Price - WF16
£176,880
7
National percentile
Average Monthly Rent - WF
£788
19
National percentile
Average Net Household Income - WF16
£34,158
26
National percentile
Flat / Maisonette Yield - WF
6.8%
99
National percentile
10-Year Annualised Price Growth - WF16
5.1%
91
National percentile
10-Year Annualised Rent Growth - WF
3.7%
42
National percentile
Property Price & Volume Trends
The average property price of £177,000 sits well below the national average, placing it among the cheapest areas across the country. Despite this affordability, the area has experienced strong price growth of 5.1% annually over the past decade—a pace that ranks among the fastest-growing nationally. Transaction activity has softened recently, with 121 sales in the latest year compared to a 10-year average of 150 per annum.
Rent & Yield Trends
Average monthly rent of £788 is notably below the national level. Rental growth over the past decade has been moderate at 3.7% per year, roughly in line with the national trend. The flat yield currently stands at 6.8%, representing a solid improvement from the 10-year average of 6.1%, indicating that rental income has become more attractive relative to property values.
Income & Affordability Trends
Average household income of £34,158 is below the national average, positioning the area in the lower third nationally. The price-to-income ratio of 4.7x has edged upward slightly since 2016 (from 4.6x), reflecting modest pressure on purchase affordability. Rental affordability has similarly tightened, with rent-to-income rising from 23.6% to 23.9%, though rents still consume a reasonable share of household budgets.
Resident Demographic Profile
The area has a notably higher proportion of children under 15 (22% versus 17.5% nationally), suggesting a family-oriented demographic. Housing tenure shows stronger mortgage ownership (34.3% versus 27.0%) and less reliance on private rental accommodation (18.4% versus 21.7%). The employment profile is skewed towards manual and plant-operating roles, with plant/machine operators at 13.9% (nearly double the national average of 6.6%) and elementary occupations at 12%, reflecting the area's industrial heritage.
