At a Glance
Average Property Price - WF9
£189,841
10
National percentile
Average Monthly Rent - WF
£788
19
National percentile
Average Net Household Income - WF9
£31,959
14
National percentile
Flat / Maisonette Yield - WF
6.8%
99
National percentile
10-Year Annualised Price Growth - WF9
4.8%
85
National percentile
10-Year Annualised Rent Growth - WF
3.7%
42
National percentile
Property Price & Volume Trends
The average property price of £190,000 is well below the national average, placing it among the most affordable areas nationally. Over the past decade, prices have grown at 4.8% annually—a pace that ranks among the fastest-growing in the country. Transaction volumes have eased slightly, with 502 sales in the latest year compared to a 10-year average of 558, suggesting moderately steady market activity.
Rent & Yield Trends
Average monthly rent of £788 is notably below the national average, reflecting the area's affordable housing profile. Rental growth over ten years has been measured at 3.7% annually, close to the national pace. The flat yield currently stands at 6.8%, up from a 10-year average of 6.1%, indicating improving returns for landlords in recent times.
Income & Affordability Trends
Average household income of £32,000 falls significantly below the national average, placing the area among lower-income parts of the country. The price-to-income ratio of 5.6x has widened since 2016 (when it stood at 4.9x), meaning affordability for first-time buyers has weakened despite low absolute prices. Rental affordability has remained largely stable, with the rent-to-income ratio at 23.9% compared to 23.6% in 2016, indicating rents have kept pace with modest income growth.
Resident Demographic Profile
The population skews slightly older, with 20.9% aged 50–64 (above the 19.8% national average) and notably fewer young adults aged 16–24 at 9.4% (below the 11% national average). Social rented housing is considerably more prevalent at 24.5%, well above the national 16.5%, while private rental tenure is notably lower at 15.7%. The employment profile is heavily weighted toward elementary occupations at 20.8%—nearly double the national 10.2%—and trades at 11.1%, while professional roles at 11.1% are substantially underrepresented compared to the national 20.5%.
