At a Glance
Average Property Price - SG4
£556,887
87
National percentile
Average Monthly Rent - SG
£1,395
72
National percentile
Average Net Household Income - SG4
£44,213
73
National percentile
Flat / Maisonette Yield - SG
5.7%
54
National percentile
10-Year Annualised Price Growth - SG4
3.9%
64
National percentile
10-Year Annualised Rent Growth - SG
4.5%
83
National percentile
Property Price & Volume Trends
The average property price of £557,000 places SG4 among the most expensive districts nationally. Annual price growth over the past decade has averaged 3.9%, broadly in line with national trends. Transaction activity has eased slightly, with 407 sales in the latest year compared to a 10-year average of 453 per annum.
Rent & Yield Trends
Average monthly rents of £1,395 sit above the national median. Rental growth has been notably strong at 4.5% annually over the past decade, outpacing most of the UK. The flat yield of 5.7% represents a meaningful improvement from the 10-year average of 4.6%, reflecting a tightening rental market.
Income & Affordability Trends
Average household income of £44,213 is above the national average, placing the area in the upper-middle band nationally. The price-to-income ratio of 11.5x has widened since 2016 (when it stood at 9.3x), indicating that property has become less affordable relative to local earnings. Rental affordability has similarly deteriorated, with rent now consuming 31.6% of household income, up from 26.1% in 2016.
Resident Demographic Profile
The population is notably skewed towards the 35–49 age group, which accounts for just over one-fifth of residents—well above the national share. Young adults aged 16–24 are markedly underrepresented. The workforce is heavily weighted towards professional and managerial occupations, which together account for nearly 45% of employment—far above the national combined share of 34%. Trades and elementary occupations are correspondingly much less common.