Property trends for SA63

    SA63 covers the Tenby area and surrounding settlements in south Pembrokeshire, in the south-western corner of Wales. It is a long-established seaside destination with a mix of holiday, retirement, and permanent residential character.

    At a Glance

    Average Property Price - SA63

    £302,438

    42

    National percentile

    Average Monthly Rent - SA

    £716

    10

    National percentile

    Average Net Household Income - SA63

    £34,669

    29

    National percentile

    Flat / Maisonette Yield - SA

    4.8%

    12

    National percentile

    10-Year Annualised Price Growth - SA63

    1.7%

    7

    National percentile

    10-Year Annualised Rent Growth - SA

    3.5%

    28

    National percentile

    Property Price & Volume Trends

    The average property price in SA63 is £302,000, sitting slightly below the national midpoint. Over the past decade, prices have grown at just 1.7% annually—among the slowest growth rates nationally. Transaction activity has declined markedly, with only 8 sales recorded in the latest year compared to an average of 14 per year over the previous ten years.

    Rent & Yield Trends

    Average monthly rents of £716 are well below the national average, reflecting the area's rural and coastal character. Rent growth over ten years has been modest at 3.5% annually, slightly below the national trend. Yields have risen to 4.8% in the latest year from a ten-year average of 4.1%, indicating improved returns for buy-to-let investors.

    Income & Affordability Trends

    Average household income of £35,000 is notably below the national average. The price-to-income ratio of 9.0x has worsened considerably since 2016 (when it stood at 6.6x), making property purchase less affordable despite modest price growth. Rental affordability, however, has improved: the rent-to-income ratio has fallen from 23.8% in 2016 to 21.7% today.

    Resident Demographic Profile

    The population is substantially older than the national profile, with nearly three-quarters aged 50 or above; those aged 16–24 are notably scarce at just 7.4% of the population. Housing tenure is heavily weighted towards outright ownership at 51%—well above the national average of 34%—reflecting a retired and mature demographic. The workforce skews towards trades (20.1%) and caring professions (10.7%), with fewer professionals and managers than national averages.

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