At a Glance
Average Property Price - S35
£261,611
31
National percentile
Average Monthly Rent - S
£713
8
National percentile
Average Net Household Income - S35
£36,996
44
National percentile
Flat / Maisonette Yield - S
4.7%
10
National percentile
10-Year Annualised Price Growth - S35
4.3%
74
National percentile
10-Year Annualised Rent Growth - S
3.6%
36
National percentile
Property Price & Volume Trends
The latest average property price in S35 is £262,000, placing it well below the national average. However, the postcode has experienced notably strong price growth over the past decade: annualised growth of 4.3% ranks among the fastest nationally, reflecting sustained demand despite the lower entry price. Transaction activity has softened recently, with 474 sales in the latest full year compared to a 10-year average of 581 annually.
Rent & Yield Trends
Rents in the S postcode area are among the cheapest nationally at £713 per month, though rental growth over the past decade has been modest and below the national average. The rental yield currently stands at 4.7%, up from a 10-year average of 4.1%, indicating a gradual improvement in the investment case for landlords.
Income & Affordability Trends
Average household income in S35 is close to the national average at £37,000. Affordability has deteriorated on the purchase side: the price-to-income ratio has risen to 7.1x from 6.2x in 2016, reflecting price growth outpacing wage rises. Rental affordability has improved, however, with the rent-to-income ratio falling from 22.4% to 20.8% over the same period.
Resident Demographic Profile
S35 has a notably older population than the national average, with over a quarter aged 65 and above (compared to 19.6% nationally) and a higher proportion aged 50–64 at 22.4%. The postcode is dominated by owner-occupation, with 43% owning outright and a further 34% owning with a mortgage—substantially above national rates. Private renting is unusually low at just 11%. The employment mix is fairly balanced, though trades and administrative roles are slightly more prominent than national averages.