Property trends for PL28

    PL28 covers parts of North Devon, including coastal and rural settlements in the Ilfracombe and Braunton area, located in the south-west peninsula. It is a quieter, semi-rural district with a mix of residential and holiday-let properties, popular with retirees and families seeking a coastal lifestyle.

    At a Glance

    Average Property Price - PL28

    £532,627

    84

    National percentile

    Average Monthly Rent - PL

    £982

    47

    National percentile

    Average Net Household Income - PL28

    £36,412

    40

    National percentile

    Flat / Maisonette Yield - PL

    5.7%

    60

    National percentile

    10-Year Annualised Price Growth - PL28

    2.1%

    11

    National percentile

    10-Year Annualised Rent Growth - PL

    3.8%

    45

    National percentile

    Property Price & Volume Trends

    The average property price of £533,000 places PL28 among the most expensive nationally. However, growth over the past decade has been sluggish at 2.1% annually—among the slowest in the country. Transaction activity has fallen sharply, with 54 sales in the latest year compared to a 10-year average of 103, suggesting a thinned market.

    Rent & Yield Trends

    Average monthly rent of £982 sits close to the national midpoint, with 10-year growth of 3.8% tracking broadly in line with national trends. The rental yield of 5.7% is notably above its 10-year average of 4.7%, indicating improved returns for buy-to-let investors in the recent market.

    Income & Affordability Trends

    Average household income of £36,412 is modestly below the national average. The price-to-income ratio of 20.5x has deteriorated significantly since 2016 (when it stood at 15.4x), making property purchase substantially less affordable. Rental affordability has remained stable, with renters spending 27.6% of income on rent—virtually unchanged from 2016.

    Resident Demographic Profile

    The population skews notably older, with over a quarter aged 65 and above, compared to one-fifth nationally. The 16–24 age group is significantly under-represented at 7.6%, reflecting limited youth retention. Outright ownership at 40.7% is well above the national average, consistent with an older demographic. The trades workforce is notably elevated at 18.4%, while professional employment is comparatively weak at 11.2%.

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