Property trends for HA9

    HA9 covers Wembley and surrounding neighbourhoods in north-west London. It is a diverse, densely populated area with strong transport links and a cosmopolitan character.

    At a Glance

    Average Property Price - HA9

    £532,715

    84

    National percentile

    Average Monthly Rent - HA

    £1,775

    90

    National percentile

    Average Net Household Income - HA9

    £34,928

    31

    National percentile

    Flat / Maisonette Yield - HA

    5.2%

    28

    National percentile

    10-Year Annualised Price Growth - HA9

    3.0%

    28

    National percentile

    10-Year Annualised Rent Growth - HA

    3.2%

    16

    National percentile

    Property Price & Volume Trends

    The average property price of £533,000 places HA9 among the most expensive nationally. However, price growth over the past decade has been below average, with annualised growth of 3.0% compared to stronger gains elsewhere in the country. Transaction activity was relatively steady in the latest year with 318 sales, just slightly below the 10-year average of 334 per year.

    Rent & Yield Trends

    Rents in the broader HA postcode area are among the highest nationally at around £1,775 per month, though rent growth over the past decade has been below average at 3.2% annually. The flat yield of 5.2% is notably above its 10-year average of 4.3%, reflecting an improving investment picture for buy-to-let investors.

    Income & Affordability Trends

    Average household income of £35,000 is below the national average. Purchase affordability has deteriorated significantly: the price-to-income ratio of 14.0x is substantially higher than the 10.7x recorded in 2016, making property increasingly difficult to buy on local incomes. Rental affordability has improved, however, with rent-to-income ratios falling from 37.9% to 34.3% over the same period.

    Resident Demographic Profile

    The population skews noticeably younger in the 25–34 and 35–49 age groups (17.3% and 23% respectively, versus national averages of 13.4% and 18.7%), whilst fewer residents are aged 50–64 and 65+ than the national norm. Private rented accommodation dominates at 39.6% — more than double the national average of 21.7% — whilst owner-occupation is correspondingly lower. Elementary occupations account for 17.4% of employment, well above the national average of 10.2%, whilst professional occupations are underrepresented at 15.8%.

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