At a Glance
Average Property Price - HA1
£482,221
78
National percentile
Average Monthly Rent - HA
£1,775
90
National percentile
Average Net Household Income - HA1
£54,742
95
National percentile
Flat / Maisonette Yield - HA
5.2%
28
National percentile
10-Year Annualised Price Growth - HA1
2.0%
9
National percentile
10-Year Annualised Rent Growth - HA
3.2%
16
National percentile
Property Price & Volume Trends
The average property price of £482,000 places HA1 among the most expensive nationally. However, price growth over the past decade has been notably sluggish at 2.0% annually, well below the national average. Transaction volume has declined substantially, with 256 sales in the latest year compared to a 10-year average of 451—a reduction of around 43%.
Rent & Yield Trends
Rents in the broader HA postcode area are among the highest nationally at £1,775 per month, reflecting the area's premium London location. Rental growth of 3.2% annually has lagged national trends. The flat yield of 5.2% is now notably higher than its 10-year average of 4.3%, signalling improved returns for buy-to-let investors despite slower capital appreciation.
Income & Affordability Trends
Average household income of £55,000 is well above the national average, placing HA1 among the most affluent areas. Purchase affordability has improved markedly: the price-to-income ratio has fallen from 10.7x in 2016 to 8.7x today, reflecting slower price growth in a rising income environment. Rental affordability has also strengthened, with the rent-to-income ratio declining from 37.9% to 34.3%, easing pressure on renters.
Resident Demographic Profile
HA1 has an exceptionally young working-age profile: 25–34 year-olds and 35–49 year-olds each account for nearly one-quarter of the population, well above national norms. Conversely, the 50–64 age group is markedly underrepresented. The housing tenure is heavily weighted towards private rental (44.4%), more than double the national average, with outright ownership correspondingly low at 20.3%. Employment is dominated by professionals at 28.5%—significantly above the national 20.5%—reflecting the area's appeal to London's affluent workforce.
