At a Glance
Average Property Price - DE55
£225,849
20
National percentile
Average Monthly Rent - DE
£826
22
National percentile
Average Net Household Income - DE55
£33,039
19
National percentile
Flat / Maisonette Yield - DE
5.6%
48
National percentile
10-Year Annualised Price Growth - DE55
4.9%
87
National percentile
10-Year Annualised Rent Growth - DE
4.2%
63
National percentile
Property Price & Volume Trends
The average property price in DE55 is £226,000, placing it among the cheapest 20% of areas nationally. Despite this low entry point, the district has experienced notably strong price growth over the past decade, with annual gains averaging 4.9%—among the fastest-growing areas in the country. Transaction volumes have softened in recent years, with 693 sales in the latest full year compared to a 10-year average of 883, reflecting market normalisation.
Rent & Yield Trends
Average monthly rent across the broader DE postcode is £826, below the national average and among the most affordable in the country. Rental growth has been solid at 4.2% annually over the past decade, in line with or slightly above the national trend. The flat yield currently stands at 5.6%, notably higher than the 10-year average of 4.7%, indicating improved returns for landlords in recent times.
Income & Affordability Trends
Average net household income is £33,039, significantly below the national average. The price-to-income ratio of 6.8x has risen since 2016 (when it was 5.7x), signalling that affordability for owner-occupiers has tightened over the period. Rental affordability has remained broadly stable, with rent-to-income ratio holding at 22.5% versus 22.7% in 2016, suggesting rents have tracked incomes reasonably closely.
Resident Demographic Profile
The population skews slightly older than average, with 21.6% aged 50–64 and 20.4% aged 65+, compared to national averages of 19.8% and 19.6% respectively. The 16–24 age group is underrepresented at 9%, suggesting some outward migration of younger adults. Employment is weighted towards trades (13.2%) and elementary occupations (13.4%), both well above the national average, reflecting the area's industrial character. Social rented housing is notably prevalent at 20.4% versus 16.5% nationally, and private rented accommodation is below average at 14.8%.