At a Glance
Average Property Price - ST12
£353,008
57
National percentile
Average Monthly Rent - ST
£772
18
National percentile
Average Net Household Income - ST12
£37,395
46
National percentile
Flat / Maisonette Yield - ST
6.2%
86
National percentile
10-Year Annualised Price Growth - ST12
1.5%
5
National percentile
10-Year Annualised Rent Growth - ST
4.1%
59
National percentile
Property Price & Volume Trends
The average property price in ST12 is £353,000, placing it close to the national midpoint. Over the past decade, the district has experienced minimal price growth of 1.5% annually—well below the national average—suggesting a relatively stagnant market. Transaction activity has also softened, with 55 sales recorded in the latest full year compared to a 10-year average of 78, indicating reduced market momentum.
Rent & Yield Trends
Average monthly rent stands at £772, which is notably below the national average, reflecting the area's rural and semi-rural character. Rent growth over the past decade has been solid at 4.1% annually, tracking near the national average. The rental yield currently sits at 6.2%, up from a 10-year average of 5.2%, showing improving returns for landlords in recent times.
Income & Affordability Trends
Household income in ST12 averages £37,395, roughly in line with the national median. Purchase affordability has improved significantly: the price-to-income ratio has fallen from 11.1x in 2016 to 8.6x today, making property more accessible relative to local earnings. Rental affordability has also edged forward, with the rent-to-income ratio easing slightly from 22.1% to 21.3%.
Resident Demographic Profile
The population is notably older than the national average, with nearly a quarter aged 65 and over compared to just under one-fifth nationally; conversely, younger age groups (under 15 and 25–34) are underrepresented. Housing tenure is skewed towards outright ownership at 40.6%, well above the national norm, while private rented accommodation is below average at 15.8%. The employment profile is distinctive for a higher proportion of managers (16% versus 13.4% nationally) and a lower share of caring roles, suggesting a more managerial, affluent workforce in a retired or semi-retired community.