At a Glance
Average Property Price - SP7
£371,954
61
National percentile
Average Monthly Rent - SP
£1,103
60
National percentile
Average Net Household Income - SP7
£40,848
62
National percentile
Flat / Maisonette Yield - SP
5.8%
63
National percentile
10-Year Annualised Price Growth - SP7
4.1%
69
National percentile
10-Year Annualised Rent Growth - SP
3.6%
32
National percentile
Property Price & Volume Trends
The average property price of £372,000 sits slightly above the national midpoint. Over the past decade, prices have grown at 4.1% annually—a pace modestly above the national average, reflecting steady if unspectacular appreciation. Transaction activity has slowed markedly: 227 sales in the latest year represents a decline from the 10-year average of 294, suggesting a quieter market than its longer-term baseline.
Rent & Yield Trends
Average monthly rent of £1,103 is broadly in line with the national average. Rental growth over ten years has been relatively sluggish at 3.6% annually, running below the national pace and indicating modest upward pressure on tenants' costs. The flat yield of 5.8% is notably elevated compared with the 10-year average of 4.8%, signalling improving returns for landlords in recent years.
Income & Affordability Trends
Average household income of £40,848 sits slightly above the national median. However, affordability for buyers has deteriorated: the price-to-income ratio has risen from 8.3x in 2016 to 9.7x today, making properties proportionately more expensive relative to local earnings. Rental affordability has similarly compressed, with the rent-to-income ratio rising from 26.1% to 30.1%, indicating a growing squeeze on renters.
Resident Demographic Profile
The population skews noticeably older than the national average: those aged 65 and over account for 26.5% of residents, compared with 19.6% nationally, while those aged 16–24 represent just 8.4%, below the national figure of 11.0%. Housing tenure shows a pronounced bias towards outright ownership at 42.3%—substantially higher than the national average of 33.7%—reflecting an older demographic. The employment mix is marked by an above-average concentration in trades (15.1%) and a notably smaller professional workforce (15.6%), aligned with the rural and less metropolitan character of the district.
