At a Glance
Average Property Price - IP11
£323,785
49
National percentile
Average Monthly Rent - IP
£957
43
National percentile
Average Net Household Income - IP11
£37,858
48
National percentile
Flat / Maisonette Yield - IP
5.5%
45
National percentile
10-Year Annualised Price Growth - IP11
3.7%
55
National percentile
10-Year Annualised Rent Growth - IP
4.3%
76
National percentile
Property Price & Volume Trends
The average property price of £324,000 sits squarely at the national midpoint, reflecting neither particular strength nor weakness. Over the past decade, prices have grown at 3.7% annually, placing it slightly above the national average pace. Transaction volumes have declined noticeably: 417 sales in the latest year compare to a 10-year average of 538, suggesting a cooling in activity.
Rent & Yield Trends
Monthly rents average £957, slightly below the national midpoint at 43rd percentile. Rental growth has been notably strong over the past decade at 4.3% annually, well above the national trend. Yields have improved meaningfully: the current 5.5% flat yield sits well above the 10-year average of 4.4%, indicating tightening rental markets and improving returns for buy-to-let investors.
Income & Affordability Trends
Average household income of £38,000 falls just below the national midpoint. Purchase affordability has deteriorated: the price-to-income ratio has risen from 7.0x in 2016 to 8.5x today, meaning homes now require longer to pay for relative to earnings. Rental affordability has similarly worsened, with the rent-to-income ratio climbing from 21.4% to 24.5%, making monthly rents a larger burden on household budgets.
Resident Demographic Profile
The population skews notably older than average, with over-65s representing 27% (against 20% nationally) and those aged 50–64 comprising 22% compared to the national 20%. Conversely, young adults aged 16–24 are underrepresented at 8% versus 11% nationally. Housing tenure reflects an older demographic: outright ownership stands at a marked 41% (above the 34% national average), while the share of younger mortgage-holders is below average at 25%. The employment mix shows above-average representation in administrative and caring roles but notably lower participation in professional and technical occupations.
