At a Glance
Average Property Price - HD1
£166,827
5
National percentile
Average Monthly Rent - HD
£747
17
National percentile
Average Net Household Income - HD1
£32,345
16
National percentile
Flat / Maisonette Yield - HD
5.5%
47
National percentile
10-Year Annualised Price Growth - HD1
3.9%
61
National percentile
10-Year Annualised Rent Growth - HD
3.9%
51
National percentile
Property Price & Volume Trends
The latest average property price in HD1 is £167,000, placing it among the cheapest parts of the UK. Over the past decade, prices have grown at 3.9% annually, tracking close to the national pace. Transaction volumes have slowed recently, with 140 sales in the latest full year against a ten-year average of 192, suggesting a tightening of active supply.
Rent & Yield Trends
Average monthly rent across the HD postcode area stands at £747, well below the national average, making it an attractive proposition for budget-conscious tenants. Rental growth has averaged 3.9% annually over ten years, broadly in line with the UK norm. The flat yield currently sits at 5.5%, meaningfully above its ten-year average of 5.0%, reflecting the sharper rise in rents relative to capital values and signalling improved returns for landlords.
Income & Affordability Trends
Average household income in HD1 is £32,345, substantially below the national average and among the lowest nationally. The price-to-income ratio stands at 4.9x, slightly higher than in 2016 (4.7x), indicating that affordability for owner-occupiers has tightened modestly over the period. Rental affordability has improved, with the rent-to-income ratio falling from 21.2% in 2016 to 20.7% today, easing the burden on tenants.
Resident Demographic Profile
The population is notably younger than average, with 18.1% aged 16–24 (well above the national 11%) and 21% under 15 compared to the national 17.5%; by contrast, only 10.4% are aged 65+, against 19.6% nationally. The housing tenure profile is dominated by renters: private rented accommodation accounts for 35.6% of households (against 21.7% nationally) and social rented for 23.6% (against 16.5%), while owner-occupancy is significantly lower, particularly mortgage ownership at 18.7% versus 27% nationally. The employment mix skews towards elementary occupations (16.1% versus 10.2% nationally) and plant/machine operators (11.3% against 6.6%), whilst professional and managerial roles are notably underrepresented.