At a Glance
Average Property Price - CA27
£241,451
25
National percentile
Average Monthly Rent - CA
£661
3
National percentile
Average Net Household Income - CA27
£36,792
42
National percentile
Flat / Maisonette Yield - CA
5.3%
34
National percentile
10-Year Annualised Price Growth - CA27
0.6%
3
National percentile
10-Year Annualised Rent Growth - CA
3.1%
8
National percentile
Property Price & Volume Trends
The average property price of £241,000 sits well below the national average, placing it among the more affordable areas nationally. Over the past decade, prices have grown at just 0.6% annually—significantly slower than the national trend, reflecting limited market momentum in the district. Transaction activity remains subdued, with 29 sales in the latest year marginally below the 10-year average of 30 per year.
Rent & Yield Trends
Monthly rents average £661, placing them among the lowest in the country. Rental growth has been slow at 3.1% per year, well below the national pace. The flat yield stands at 5.3%, a welcome improvement on the 10-year average of 4.5%, suggesting recent rental growth has outpaced price increases and shifted the investment case in landlords' favour.
Income & Affordability Trends
Average household income of £37,000 is slightly below the national midpoint. The price-to-income ratio of 6.5x has deteriorated since 2016 (when it stood at 6.0x), making property ownership harder to afford relative to local earnings. Rental affordability has similarly worsened: the rent-to-income ratio has risen from 19.5% to 20.5%, indicating that renters now spend a larger share of their income on housing.
Resident Demographic Profile
The population is notably older than the national average, with over one in four residents aged 50–64 and nearly three in ten aged 65 and over; conversely, those aged 16–24 represent just 6.7%, well below the national 11%. Outright home ownership is exceptionally high at 53.4%—significantly above the 33.7% national average—reflecting the prevalence of retirees and older owner-occupiers. The workforce skews towards trades (15.7%), technical roles (14.6%), and professionals (22.2%), with notably fewer in sales and caring roles than nationally.