At a Glance
Average Property Price - BH15
£320,573
48
National percentile
Average Monthly Rent - BH
£1,284
69
National percentile
Average Net Household Income - BH15
£38,285
51
National percentile
Flat / Maisonette Yield - BH
4.9%
19
National percentile
10-Year Annualised Price Growth - BH15
2.8%
23
National percentile
10-Year Annualised Rent Growth - BH
4.2%
71
National percentile
Property Price & Volume Trends
The average property price in BH15 is £321,000, placing it squarely at the national median—neither notably expensive nor cheap by UK standards. Over the past decade, prices have grown at 2.8% annually, a pace well below the national average, reflecting relatively modest capital appreciation in the area. Transaction activity has slowed in recent years, with 466 sales recorded in the latest full year against a 10-year average of 621, suggesting a softer market compared to its own historical norm.
Rent & Yield Trends
Average monthly rent of £1,284 sits above the national median, reflecting stronger rental demand in the broader Bournemouth area. Rental growth over the past decade has been robust at 4.2% per year, outpacing the national average and indicating strong income growth for landlords. The flat yield has improved notably to 4.9% in the latest year, up from a 10-year average of 3.9%, signalling an increasingly attractive proposition for buy-to-let investors.
Income & Affordability Trends
Average household income of £38,285 aligns closely with the national average, indicating a typically affluent area without exceptional wealth concentration. The price-to-income ratio of 8.3x has improved since 2016 (when it stood at 8.7x), suggesting properties have become somewhat more affordable relative to earnings. Rental affordability has remained essentially flat, with rent consuming 33.5% of household income in the latest data versus 33.2% in 2016, indicating stable but tight affordability for renters.
Resident Demographic Profile
The population is notably older than the national average, with 22.2% aged 65 and over compared to the national figure of 19.6%, reflecting the area's appeal to retirees. Young adults aged 16–24 are underrepresented at 9.4% against the national 11.0%. The housing market shows a higher proportion of private renters (27.3% versus 21.7% nationally) and a lower proportion of mortgaged ownership (21.9% versus 27.0%), pointing to a more transient population mix. Employment is skewed towards caring professions (10.5% versus 9.2% nationally) and elementary occupations, with managerial roles notably underrepresented at 10.8% against the national 13.4%.
