At a Glance
Average Property Price - TA4
£358,087
58
National percentile
Average Monthly Rent - TA
£945
40
National percentile
Average Net Household Income - TA4
£39,576
56
National percentile
Flat / Maisonette Yield - TA
6.0%
72
National percentile
10-Year Annualised Price Growth - TA4
2.3%
13
National percentile
10-Year Annualised Rent Growth - TA
3.5%
23
National percentile
Property Price & Volume Trends
The average property price in TA4 is £358,000, placing it just above the midpoint of the national market. Over the past decade, prices have grown at 2.3% annually—significantly below the national average, reflecting the slower pace of capital appreciation typical of coastal and rural areas. Transaction activity has softened, with 229 sales in the latest full year compared to a 10-year average of 336 per annum.
Rent & Yield Trends
Monthly rents average £945, slightly below the national average. Rental growth over the past decade has been modest at 3.5% per annum, also below the national trend. The flat yield currently stands at 6.0%, representing a notable improvement from the 10-year average of 5.3%, suggesting improved returns for rental investors in recent years.
Income & Affordability Trends
Average household income of £39,576 is close to the national average. The price-to-income ratio of 9.8x indicates that property remains less affordable than in 2016, when the ratio stood at 9.1x. Rental affordability has also tightened slightly: renters now spend 27.1% of income on housing versus 26.5% a decade ago.
Resident Demographic Profile
The population is notably older than the national average, with nearly three in ten residents aged 65 or over (compared to just under one in five nationally) and fewer than one in ten aged 16–24. Owner-occupation is well above average at just over 70% of households, with outright ownership particularly strong at 46%. The employment profile shows a higher proportion of trades workers and caring roles, reflecting both the older demographic and the local economy's reliance on tourism, hospitality, and health services.
