At a Glance
Average Property Price - SR8
£117,569
1
National percentile
Average Monthly Rent - SR
£676
6
National percentile
Average Net Household Income - SR8
£32,232
15
National percentile
Flat / Maisonette Yield - SR
8.2%
100
National percentile
10-Year Annualised Price Growth - SR8
2.2%
12
National percentile
10-Year Annualised Rent Growth - SR
2.9%
5
National percentile
Property Price & Volume Trends
The average property price of £118,000 is well below the national average, placing it among the cheapest areas in the UK. Over the past decade, prices have grown at 2.2% annually, significantly slower than the national trend. Transaction activity has declined, with 390 sales in the latest year compared to a 10-year average of 494, suggesting a softer market.
Rent & Yield Trends
Monthly rents average £676, placing the area among the most affordable for tenants nationally. Rental growth over the past decade has been modest at 2.9% annually, below the national rate. The flat yield of 8.2% is notably above its 10-year average of 6.4%, reflecting stronger investor returns in recent years.
Income & Affordability Trends
Average household income of £32,232 is below the national average, indicating a lower-income area. The price-to-income ratio of 3.2x has remained flat since 2016, meaning affordability for purchase has not improved, though property values have been stable. Rental affordability has improved over the same period, with rent-to-income dropping from 23.1% to 21.6%, suggesting renters' costs have eased relative to earnings.
Resident Demographic Profile
The age profile is slightly older than national norms, with 22% aged 50–64 and 20.6% aged 65 and over, compared to respective national averages of 19.8% and 19.6%. Social rented housing is notably more prevalent at 24.4%, nearly 8 percentage points above the national average of 16.5%. The employment base is distinctive: trades (12.1%), elementary roles (12.5%), and plant/machine operation (12.6%) are all significantly above national levels, reflecting the area's traditional working-class character, while professional roles (12.7%) are underrepresented compared to the 20.5% national average.