At a Glance
Average Property Price - SA10
£215,920
17
National percentile
Average Monthly Rent - SA
£716
10
National percentile
Average Net Household Income - SA10
£33,075
19
National percentile
Flat / Maisonette Yield - SA
4.8%
12
National percentile
10-Year Annualised Price Growth - SA10
4.1%
70
National percentile
10-Year Annualised Rent Growth - SA
3.5%
28
National percentile
Property Price & Volume Trends
The average property price in SA10 is £216,000, placing it well below the national average and among the most affordable areas nationally. Over the past decade, prices have grown at 4.1% annually—slightly faster than the national trend. Transaction activity has slowed recently, with 302 sales in the latest year compared to a 10-year average of 413, suggesting a softer market.
Rent & Yield Trends
Average monthly rents in the broader SA postcode area stand at £716, significantly below the national average and among the cheapest in the country. Rental growth over ten years has been modest at 3.5% annually, well below the national pace. The rental yield has improved to 4.8% in the latest year from a 10-year average of 4.1%, indicating strengthening returns for buy-to-let investors.
Income & Affordability Trends
Average household income is £33,075, substantially below the national average and among the lowest regionally. The price-to-income ratio of 5.8x has worsened slightly from 5.5x in 2016, suggesting home purchases have become modestly less affordable. Rental affordability has improved notably, with rent-to-income falling from 23.8% in 2016 to 21.7% today, easing the burden on tenants.
Resident Demographic Profile
The area skews older than the national average, with 20.4% aged 65 and above compared to 19.6% nationally, and young adults aged 16–24 are notably overrepresented at 15.8% versus 11.0% nationally. Housing tenure is weighted towards outright ownership at 39.4%—significantly higher than the 33.7% national average—while private rented accommodation at 13% is below average. The employment profile shows a notably strong presence in caring occupations at 11.2% against the national 9.2%, alongside elevated representation in trades at 11.8%, reflecting the area's practical, service-oriented economy.
