At a Glance
Average Property Price - PL20
£372,017
61
National percentile
Average Monthly Rent - PL
£982
47
National percentile
Average Net Household Income - PL20
£39,905
58
National percentile
Flat / Maisonette Yield - PL
5.7%
60
National percentile
10-Year Annualised Price Growth - PL20
3.2%
36
National percentile
10-Year Annualised Rent Growth - PL
3.8%
45
National percentile
Property Price & Volume Trends
The latest average property price of £372,000 sits slightly above the national midpoint. Annual price growth over the past decade has averaged 3.2%, which is below the national pace of appreciation. Transaction volumes have eased noticeably, with 136 sales in the latest full year against a 10-year average of 171—a decline of roughly 20%.
Rent & Yield Trends
Average monthly rent of £982 is close to the national midpoint. Rental growth over the past decade has averaged 3.8%, in line with the national trend. The current flat yield of 5.7% is notably above its 10-year average of 4.7%, suggesting improved income potential for buy-to-let investors in the recent period.
Income & Affordability Trends
Average household income of £39,905 is slightly above the national median. Purchase affordability has tightened: the price-to-income ratio has risen from 7.7x in 2016 to 9.4x today, a material deterioration. Rental affordability has remained essentially stable, with the rent-to-income ratio holding steady at 27.6%–27.7%.
Resident Demographic Profile
The age profile is heavily skewed towards older residents: nearly one in three (31.5%) are aged 65 and over, compared to the national average of 19.6%, while those under 25 are significantly under-represented at just 21.4% combined. Housing tenure is dominated by outright ownership at 50%, well above the national average of 33.7%, reflecting the area's established and affluent character. The employment mix shows a notable concentration in trades at 15.3% versus 10.5% nationally, consistent with a rural economy.
