At a Glance
Average Property Price - PL10
£344,360
55
National percentile
Average Monthly Rent - PL
£982
47
National percentile
Average Net Household Income - PL10
£38,304
51
National percentile
Flat / Maisonette Yield - PL
5.7%
60
National percentile
10-Year Annualised Price Growth - PL10
3.8%
60
National percentile
10-Year Annualised Rent Growth - PL
3.8%
45
National percentile
Property Price & Volume Trends
The average property price of £344,000 sits close to the national midpoint. Over the past decade, the district has seen annualised growth of 3.8%, slightly above the national average, reflecting steady but unspectacular appreciation. Transaction activity has fallen notably, with 41 sales in the latest full year compared to a 10-year average of 66 annually.
Rent & Yield Trends
Average monthly rent of £982 is close to the national median. Ten-year rent growth of 3.8% has kept pace with the wider national trend. The flat yield has strengthened to 5.7%, up from a 10-year average of 4.7%, signalling improving returns for landlords in recent years.
Income & Affordability Trends
Net household income of £38,304 matches the national average closely. The price-to-income ratio of 8.8x has deteriorated since 2016, when it stood at 7.4x, indicating that property has become less affordable relative to earnings. Rental affordability has remained essentially flat, with the rent-to-income ratio stable at around 27.6% compared to 27.7% a decade ago.
Resident Demographic Profile
The population skews markedly older, with nearly 30% aged 65 and above against a national average of 19.6%, while those aged 16–24 are significantly under-represented at 6.9% versus 11.0% nationally. Outright ownership is notably high at 46.6%, well above the national 33.7%, reflecting the older demographic profile. The employment mix is balanced, with a slight overweight towards technical roles at 15.4% compared to the national 13.2%.