At a Glance
Average Property Price - LA18
£159,672
4
National percentile
Average Monthly Rent - LA
£795
20
National percentile
Average Net Household Income - LA18
£29,989
7
National percentile
Flat / Maisonette Yield - LA
4.8%
17
National percentile
10-Year Annualised Price Growth - LA18
3.3%
38
National percentile
10-Year Annualised Rent Growth - LA
3.2%
10
National percentile
Property Price & Volume Trends
The average property price in LA18 is £160,000, placing it among the cheapest nationally. Over the past decade, prices have grown at 3.3% per annum, broadly in line with the national average. Transaction activity has remained steady, with 119 sales in the latest full year compared to a 10-year average of 122 per year.
Rent & Yield Trends
Average monthly rent in the broader LA postcode area stands at £795, well below the national average. Rental growth over ten years has been weak at 3.2% per annum, among the slowest nationally. The flat yield has improved from a 10-year average of 4.2% to 4.8% in the latest year, reflecting the relatively favourable rental return available in this lower-priced market.
Income & Affordability Trends
Average net household income is £30,000, significantly below the national level. The price-to-income ratio of 5.0x has deteriorated since 2016 (when it stood at 4.2x), indicating that property has become less affordable relative to local earnings. Rental affordability has improved slightly, with the rent-to-income ratio falling from 23.7% in 2016 to 23.3% today.
Resident Demographic Profile
The population is notably older than average, with over a quarter aged 65 and above and a quarter in the 50–64 age range; conversely, young adults aged 16–24 are significantly underrepresented. Housing tenure is heavily weighted towards outright ownership at 47%, well above the national norm, while rental accommodation—both private and social—is less common. The employment profile is dominated by trades and manual work (18.8% and 9.4% in plant/machine roles respectively), substantially higher than national averages, reflecting the area's industrial heritage.
